Privacy Policy

1. Introduction

10X AI (operated by ENTLAQA Group) provides AI training programs, enterprise solutions, digital transformation services, and advisory services across the Middle East and North Africa (MENA) region. This Privacy Policy applies to all services offered through our website (www.join10x.ai), training platforms, consulting engagements, and related services.

By accessing or using our services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with these terms, please do not use our services.

2. Information We Collect

2.1 Personal Information

We collect personal information that you voluntarily provide when you:

• Register for training programs or courses
• Request enterprise solutions or consultations
• Complete our AI readiness assessment
• Contact us through our website or email
• Subscribe to our newsletter or knowledge hub
• Attend our events, webinars, or workshops
• Apply for employment opportunities

This information may include:

• Full name and professional title
• Business email address and phone number
• Company name and industry sector
• Job role and department
• Training preferences and learning objectives
• Payment and billing information
• Geographic location (country, city)

2.2 Automatically Collected Information

When you use our website and platforms, we automatically collect:

• IP address and device information
• Browser type and operating system
• Pages visited and time spent on our website
• Referral source and clickstream data
• Cookies and similar tracking technologies (see our Cookie Policy)

2.3 Training and Assessment Data

During training programs and assessments, we collect:

• Course completion rates and progress tracking
• Assessment scores and performance metrics
• Feedback and evaluation responses
• Learning engagement data
• Certification and credential information

3. How We Use Your Information

We use your personal information for the following purposes:

3.1 Service Delivery

• Provide AI training programs and educational content
• Deliver enterprise solutions and consulting services
• Process registrations and manage enrollments
• Issue certificates and professional development credits (SHRM)
• Facilitate digital transformation projects
• Conduct AI readiness assessments

3.2 Communication

• Respond to inquiries and support requests
• Send course updates and program information
• Provide technical support and troubleshooting
• Share relevant resources from our knowledge hub
• Send newsletters and industry insights (with consent)

3.3 Improvement and Analytics

• Analyze training effectiveness and completion rates
• Improve our programs and service offerings
• Conduct research on AI adoption trends in MENA
• Generate aggregated statistics and reports
• Enhance user experience and platform functionality

3.4 Legal and Compliance

• Comply with applicable laws and regulations in UAE, Saudi Arabia, and Egypt
• Protect our rights and prevent fraud or misuse
• Enforce our Terms of Service
• Respond to legal requests and proceedings

4. Information Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

4.1 With Your Consent

We share your information when you explicitly consent, such as when connecting with partner organizations or participating in collaborative programs.

4.2 Service Providers

We work with trusted third-party service providers who assist us in:

• Learning management system (LMS) hosting
• Payment processing and billing
• Email delivery and communication platforms
• Cloud storage and data hosting
• Analytics and performance monitoring

These providers are contractually obligated to protect your information and use it only for specified purposes.

4.3 Corporate Affiliates

As part of ENTLAQA Group, we may share information with our corporate affiliates for business operations, subject to this Privacy Policy.

4.4 Legal Requirements

We may disclose information when required by law, regulation, legal process, or government request in UAE, Saudi Arabia, Egypt, or other applicable jurisdictions.

4.5 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, subject to this Privacy Policy.

5. Data Security

We implement industry-standard security measures to protect your personal information:

• Encryption of data in transit and at rest (SSL/TLS)
• Secure data centers with physical and electronic safeguards
• Regular security audits and vulnerability assessments
• Access controls and authentication requirements
• Employee training on data protection and confidentiality
• Incident response and breach notification procedures

While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to maintaining robust protections.

6. Data Retention

We retain your personal information for as long as necessary to:

• Provide ongoing services and support
• Maintain training records and certifications (typically 7 years)
• Comply with legal and regulatory requirements
• Resolve disputes and enforce agreements
• Prevent fraud and ensure security

When data is no longer needed, we securely delete or anonymize it according to our data retention policies and applicable laws.

7. Your Rights and Choices

Depending on your location, you may have the following rights:

7.1 Access and Portability

Request a copy of your personal information and receive it in a structured, commonly used format.

7.2 Correction

Request correction of inaccurate or incomplete personal information.

7.3 Deletion

Request deletion of your personal information, subject to legal retention requirements and legitimate business needs.

7.4 Opt-Out

Unsubscribe from marketing communications using the link in our emails or contacting us directly. Note that you may still receive transactional communications related to your services.

7.5 Object or Restrict Processing

Object to or request restriction of certain processing activities, subject to legal bases for processing.

To exercise these rights, please contact us at privacy@join10x.ai. We will respond to your request within 30 days.

8. International Data Transfers

10X AI operates across the MENA region (UAE, Saudi Arabia, Egypt) and may transfer data between our offices and service providers. When we transfer data internationally, we ensure appropriate safeguards are in place, including:

• Standard contractual clauses approved by relevant authorities
• Adequacy decisions for data transfers where applicable
• Compliance with local data protection regulations
• Security measures appropriate to the sensitivity of the data

9. Children's Privacy

Our services are designed for business professionals and organizations. We do not knowingly collect personal information from individuals under 18 years of age. If you believe we have inadvertently collected such information, please contact us immediately.

10. Third-Party Links

Our website may contain links to third-party websites, including AI tool providers, technology partners, and industry resources. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technologies, legal requirements, or business operations. We will notify you of material changes by:

• Posting the updated policy on our website with a new "Last Updated" date
• Sending email notifications to registered users
• Displaying prominent notices on our platforms

Your continued use of our services after such changes constitutes acceptance of the updated Privacy Policy.

12. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: